Principal Demand Generation Manager

<p data-pm-slice="1 1 []">MKTQ227R22</p> <p>Reporting to the Senior Director of Demand Generation, this role is responsible for uniting cross-functional stakeholders to develop and execute the biannual, strategic, and integrated Demand Generation and Field Marketing plan. You’ll act as a central connecting point between go-to-market teams—ensuring we align with the company's overarching priorities and deliver measurable growth.</p> <p><strong>The impact you will have:</strong></p> <ul> <li>Strategic Alignment: Lead collaboration across Demand Generation, Partner Marketing, Field Marketing, and other key leaders to articulate how integrated half-year plans roll up to company goals, securing executive alignment and approval.</li> <li>Business Driver/SME: Informs and champions transformational operational excellence: A strong, scalable, operating rhythm that drives accountability, transparency, and measurability throughout the campaign development process.</li> <li>Data-Driven Insights: Synthesize complex data and insights to guide executive decision-making and strategic adjustments.</li> <li>Forward Thinking: Advocates and prioritizes a roadmap, asks about the future of integrated campaign development, and identifies and prioritizes high-impact projects to help scale the organization effectively.</li> </ul> <p><strong>What we look for:</strong></p> <ul> <li>7+ years of professional experience, of which 5+ years of experience are in demand generation in a high-growth SaaS startup.</li> <li>Strong communication and stakeholder management skills; skilled at influencing across senior levels.</li> <li>Proven ability to build operational frameworks, manage budgets, and drive cross-functional alignment.</li> <li>Comfort working in dynamic, fast-paced environments and managing competing priorities.</li> <li>Analytical mindset with proficiency in data-driven decision-making and campaign performance analysis.</li> <li>Past experience working on integrated campaigns with experti