Director of Brand

<h3><strong>About The Role</strong></h3> <p>Together AI is the AI native cloud, which has been built bottoms up to cater to the demand for the new generation of AI applications and agents. The company has seen tremendous growth with 10X growth year on year and has over a million developers.&nbsp;</p> <p>As we scale the company, we continue to invest heavily in driving brand awareness and consideration. This new role will be the custodian of the Together AI brand. They will lead brand marketing at Together AI, building and executing the strategy to build the brand. The work will include creating a brand narrative, architecting a campaign and executing the campaign across channels to deliver high impact results. This role will report into the head of marketing and will have the opportunity to own and independently build the brand marketing function at one of the most innovative companies at the forefront of AI.</p> <h3><strong>Responsibilities</strong></h3> <ul> <li>Create the brand narrative, grounded in the vision of the company to provide open, abundant AI and appealing to a technical audience. Collaborate with CEO and other leaders</li> <li>Build brand campaign with messaging, design and channel execution that cuts through the noise</li> <li>Drive consistency of brand messaging and look &amp; feel across marketing assets and channels</li> <li>Lead inhouse and vendor design resources&nbsp;</li> <li>Come up with objective goals on how to measure brand awareness and sentiment, and establish a brand tracker</li> <li>Guide and influence thought leadership content that product marketing builds</li> <li>Own the budget for brand awareness and identify top-performing levers to scale&nbsp;</li> <li>Foster a culture to experimentation to try new ideas that can help us scale further at the right ROI</li> </ul> <h3><strong>Requirements</strong>&nbsp;</h3> <ul> <li>5+ years leading brand and creative teams</li> <li>Has seen great by building high impact brand campaigns in B2B m